Search engine optimisation
Search Engine Optimisation

'Build It And They Will Come' ... Not anymore!

search engine optimisation

Building a website and not optimizing it is the equivalent of launching a new retail store and not advertising your opening sale!

Sure you might get some visitors, but that’s only because they will accidentally stumble across it!

To make your website really work hard for you, it needs to be professionally optimised for the search engines to bring visitors and not just anyone, but quality visitors to your online business.


What’s this 'SEO' Mumbo Jumbo'?

Search Engine Optimisation or SEO as it is also known almost sounds like voodoo witchcraft. Many business owners have never heard of it and the fact that there are some unscrupulous players in the market doesn’t help.

For the uninitiated, SEO involves carrying out a number of activities both on and off your website. These activities are designed to push your website to the first page (and hopefully the first listing!) on the Google Search Results Page.

Think about how you normally 'Google' something. Do you ever go past the first or second pages? Most people rarely do because they can generally find what they are looking for on the first page. If your business does not appear on that first page, you are missing out on valuable online sales leads!

SEO is essentially the online equivalent of putting up signs that direct prospective customers to your shop.

Business owners do whatever they can to make their physical storefront stand out and they advertise.  Marketing your online business is exactly the same – rather than advertising we implement SEO so that your website cuts-through the billions of websites on the internet so that prospective customers can find you. Essentially SEO helps Google to work out that your site is relevant to someone engaged in searching.


How Much SEO Will My Website Need?

Every business, every website and every budget is different.

We have a range of SEO options, from one off payments, to a pay by the month solution for those who may have a very limited budget.   The great thing about any online marketing is that you can measure the results.

Google Analytics indicates your website traffic and you’ll clearly see the result of your SEO investment which can assist you to determine your ongoing SEO budget.

We also have other tools that can track movement in keywords being used to search for your product or service.  

SEO works – the reports prove it and our clients can confirm it.

So, what are you waiting for? Contact us today!

Thanks to Tara, her marketing ability coupled with technical expertise has resulted in our web page becoming an effective marketing tool

Christopher Box

Tara has been very efficient, knowledgeable and very understanding. Her intuition along with her bright cheerful attitude is quite amazing.

Dalila Lacquiere

I'm pleased to personally recommend Tara of Ignite Digital Marketing, to those looking for excellent and professional service in creating an exciting website for their business...

Dennis Ring

I am writing to tell you just how happy I am with my new website. It not only looks fabulous and in keeping with what our profile was about but it works brilliantly too.

Dianne Elliott

Ignite Digital Marketing has exceeded all expectations in creating the Home Building Made Easy website

Donna Garrett-Young

Ignite not only understand the technical and design aspect, they also advise how best to take advantage of online marketing and search engine optimisation.

Etain Nolan

I liked the straightforward and "no-nonsense" discussions I had with Tara before the project started. She seemed to really understand what I was trying to achieve with my website.

Harry Burnett

I choose Ignite because they listened to us and understood what we were looking for. Tara has been professional and very patient the whole way through explaining how it all works.

Jayne Bielby - Elegant Images

I would thoroughly recommend that anyone starting out entrust this important reflection of you and/or your business to Tara and Team. The investment is attainable when you keep it in perspective.

Jennifer Harris

You were very understanding of my lack of understanding of web design and technology. Your patience and speed conducting the updates meant that my website was only out of action for a short amount of time.

Jo Wolfe

Fantastic Tara. Thank you so much. I’m really happy with what you have done for me.

Lyn Witts, Pawtential

Thank you Ignite! We will certainly recommend you to business associates who are in need of some “hassle-free” technical prowess.

Matti Laakso

You certainly made my website say what I needed to promote my business at a reasonable cost, without a lot of fuss and complicated input by me,so thank you, and your offer to maintain and update it certainly is convenient.

Paul Fisscher

For the past 2 years and we have seen our sales inquiries over internet increase by 75% and almost 80% of all inquiries are internet generated and her search engine optimisation has been the single biggest factor in this increase.

Ross Forbes, Tradesure

Tara and her team offer a no nonsense approach. They are efficient, honest and brilliant at communicating without “technical speak” – which we found incredibly valuable. Tara and her team developed our new web site on time, on budget and exactly within our brief.

Sarah Orchard

A very big thankyou to Tara. Our website looks amazing, as do our business cards. I feel its going to be the edge we need to get our business out there.

Shaun Morrison, Cackleback Karaoke

Your professional approach and dedication on providing a website that will service our District for many years to come displays your excellent knowledge & professionalism in this field.

Terry Ward, SCSBDGA

Tara cuts through the technical jargon to explain all the requirements for a successful website and makes the entire process appear easy. She guides decision making, drawing on her considerable experience and offers options and new ideas for creating truly innovative and high performing web design.

Wendy Bold, Bold Corporate Communication

Your ability to cut through the technical ‘mumbo jumbo’ and not baffle us when we were discussing our requirements was truly appreciated.

Xena, Perth Harriettes